brot & salz is an advertising agency from Berlin that orchestrates brands, products and events in a creative mix of conception, design, media production, development and marketing.
We gave the capital's eau de toilette the most harmless name possible: Wölkchen. Bright like pink cotton candy on the outside. Inside, you feel like you're sitting on clouds. For the competition, a storm is brewing in the toilet sky. Here comes the fresh breeze with Berlin understatement, because it knows what it can do. Your castle in the air. Your little cloud.
Keywords: Branding, corporate design, photography, video production, Wölkchen, toilets, video