Directly in the duty free area of Gebr. Heinemann at Berlin-Brandenburg BER Airport, you will find a VR experience combined with a concept store. Under the motto #weartheexperience, what you have just experienced can be ordered and worn afterwards. Travel time is transformed into valuable time for passengers. From the concept and design to the programming of the online store and terminal module, brot & salz was able to take airport shopping to a new level.
Travelers at Berlin Airport BER in and around the Travel Value and Duty Free Stores of Gebr. Heinemann can immerse themselves in a historical event - the escape of border guard Conrad Schumann in 1961 - with the "Leap into Freedom". Thanks to the 360° virtual reality experience, participants can discover history in a completely new way.
Users can then easily and conveniently purchase merchandise for the experience on site at touchscreen terminals. This is where Spreadshop comes into play. By linking our Hashtag#dropshipping integration with your Shopify store, the museum is supplied with merchandise completely stress-free thanks to our fulfillment and service.
Do the Jump & Get the T Shirt
This successful combination of digital experience and shopping is currently unique. In addition to the historical exhibition and the VR experience, which offers travelers a piece of education and entertainment in equal measure, they also market their own merchandise. While selected merchandise products are presented on site to give visitors an impression of the look and feel, customers make purchases via their smartphones.
