brot & salz is an advertising agency from Berlin that orchestrates brands, products and events in a creative mix of conception, design, media production, development and marketing.
As Head of Online Marketing at brot & salz, Giacomo Pasimeni oversees the entire digital performance and SEO strategy. He has over 10 years of in-depth hands-on experience managing national and international e-commerce and content projects. He combines performance marketing, data-driven tracking, SEO/GEO, and holistic paid campaigns to drive measurable brand success. In his articles, he shares proven insider knowledge and immediately actionable strategies drawn from his day-to-day work at the agency.
Subject Matter Expertise:
Online Marketing
Search Engine Optimization (SEO)
Performance Marketing
Tracking & Analytics
E-commerce
Data-Driven Conversion Optimization
Career Highlights
E-Commerce Performance Buttz
Concept development, scaling, and operational management of performance marketing campaigns in e-commerce for Buttz.
