Video Production in Berlin
Moving images that move you.
We’re a video production company in Berlin that understands video is the most powerful form of content. People understand a brand more quickly when they see it in motion. That’s why, as a Berlin-based video agency, we produce everything: from 15-second clips for TikTok to full-length promotional videos for websites. We handle the entire process, from the initial concept to the final cut.
300+ videos produced
From TV to TikTok
In-house Studio
On-Location
Full Service
From Concept to Final Cut
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Why Video?
People remember 80 % more from a video than from text. Videos increase engagement by 1,200 %. And a two-minute video can convey more than ten pages of text. That’s why video today isn’t just a “nice-to-have”—it’s the most powerful channel in any marketing mix.
Video content works across all relevant channels:
Website
Hero videos have been proven to increase conversion rates by 15–30 %. They also instantly build trust—faster than any text.
Social Media
Video is the dominant content type on Facebook, Instagram, TikTok, and LinkedIn. The first two seconds determine whether someone will keep watching.
Ads
Video ads achieve click-through rates that are 2–3 times higher than those of static ads. That’s why investing in high-quality content pays off right away.
Campaigns
Campaigns featuring video achieve 50% higher reach and engagement than ads consisting solely of images or text. That’s why video is the backbone of every successful multichannel campaign today.
Employer branding
Employer branding without a video campaign is no longer competitive today. That’s because candidates want to see where and with whom they’ll be working
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An Overview of Video Formats
| Channel | Length | Objective | Deployment |
| TV commercial | 15–60 sec | High Production Value | TV, Streaming, Movies |
| Explanatory Video | 30–120 sec. | Explaining Complex Things Simply | Website, LinkedIn |
| Promotional Video | 2–5 min. | Brand Film, Corporate Profile | Website, Events |
| Social Media Content | 15–60 sec. | Hook-based, vertical | Instagram, TikTok, YouTube Shorts |
| Testimonial | 30–90 sec. | Social Proof | Website, Ads |
| Tutorial/How-To | 2–10 min. | Step-by-Step | YouTube, In-House Onboarding |
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Our Video Production Services
Video Concept & Storyboard
What do we want to convey? How do we want to sound? What is the creative idea? We sketch out the concept and storyboard.
Video Production/Filming
In-studio or on location. We provide everything you need: a professional camera crew, lighting equipment, and sound. Our art direction team is on site throughout the shoot to ensure that every scene aligns with the brand.
Motion Graphics & Animation
For explainer videos, intros, and animations. Fully custom-built. We seamlessly integrate motion graphics into live-action footage when both are required.
Post-Production & Color Grading
Editing, color correction, sound design, music, text overlays — in Final Cut Pro, DaVinci, and Adobe CC. Each video goes through several rounds of feedback before it is finalized.
Multi-Format Delivery
16:9 for websites and YouTube, 9:16 for TikTok, Instagram, and YouTube Shorts, and 1:1 for ads. That’s why every video is ready to use right away on all relevant channels.
Ongoing Video Content Production
Monthly retainer for ongoing short-form videos and fresh content for social media. A retainer is more cost-effective in the long run than individual productions.
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Professional Video Production: How a Project Unfolds
Phase 1
Concept & Storyboard
What story do we want to tell? What should the length and tone be? We’ll develop a storyboard and concept and get your approval before filming begins. That way, there won’t be any surprises later on.
Phase 2
Pre-Production
Location scouting, casting, props, crew planning. Everything is prepared before the camera starts rolling. After all, good preparation is half the battle.
Phase 3
Video Production/Filming
A professional crew, high-quality footage, lighting, sound, Steadicam, drone—depending on your needs. In addition, our video director is on site throughout the entire shoot.
Phase 4
Post-Production
Editing, color grading, sound design, music composition, motion graphics, and text. There are several rounds of feedback. We don't deliver until it's just right.
Phase 5
Finalization & Delivery
Final cuts for all channels: website, social media, and ads. Mastering and file delivery in the highest quality. Full ownership of all files, including raw footage, as agreed upon individually.
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Video Production –
Case Studies & Expertise
Who shoots your videos?
Team Concept
Team Design
Team Development
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Frequently Asked Questions
Both options are possible, and a combination is often the most sensible approach. Studio shoots are more cost-effective and easier to plan. On-location shoots are more authentic and provide a richer context. That’s why we often recommend conducting interviews in the studio and filming scenes on location.
Quick projects: 4–6 weeks. Standard projects: 8–12 weeks. Complex productions with animation and original music: 12–16 weeks. We’ll discuss the timeline during our initial consultation.
No problem. We’ll prepare everyone involved and create a relaxed atmosphere on set. Authentic, slightly hesitant interviews are often more convincing than perfectly staged ones because they come across as genuine.
Certified Quality
5
5
Ready?
Why brot & salz?
We don't just deliver run-of-the-mill clips—we create moving images that truly bring your brand to life. From concept to shoot to final edit—we handle everything under one roof.
Free Consultation
You might also be interested in:
Employer branding
The war for talent is real! Those who are clear about their identity as an employer can sustainably strengthen their position on the market through effective employer and talent branding.
Events
Happenings, festivals or experiential. The brand experience is only as good as the individual consideration of all consumer touchpoints in live communication.
Photography
From authentic testimonials to expressively staged product images, the visual world of a brand is its connection to the reality of its customers.