brot & salz is an advertising agency from Berlin that orchestrates brands, products and events in a creative mix of conception, design, media production, development and marketing.
Hannes Dorrer is a co-founder and managing director of brot & salz. For more than 10 years, as Head of Marketing, he has been providing strategic consulting to companies on holistic brand management and cross-media communication. His focus lies at the intersection of digital brand identity, measurable content strategy, and high-end video production. In his expert articles, he shares in-depth strategic insights on how brands can build emotional connections and achieve sustainable performance in the market.
Subject Matter Expertise:
Brand Strategy
Brand Communication
Brand Identity
Content Strategy
Video production
Corporate Storytelling
Career Highlights
Sebastian Fitzek
Comprehensive marketing and cross-media campaign management for the launches of Sebastian Fitzek’s bestsellers (REM, The Neighbor, The Calendar Girl).
Concept development and operational implementation of the „30 Years of German Unity“ anniversary campaign on behalf of the Office of the Federal President.
