Freshly pressed - Press Defined

The term "Press" is an umbrella term for a sub-area of journalism. This sub-sector includes: Newspapers, magazines and the respective news media.
The press is open to development, so online media are also recorded and taken into account.

Press types

Popular press: The focus here is on the largest possible audience without specialist knowledge.
Trade press: Subject-specific topics that relate to a specific subject area and are addressed to the relevant specialist audience.

The requirements for media work in these two fields are by no means the same.
Finally, the term "press" includes specific information on media carriers (writing, images, graphics, symbols, audio carriers, video tapes, etc.) which are intended to be retrieved and used individually.